The street art has been created in just 24 hours by the artist “3D Joe and Max”. They started painting at the beginning of the race using oil and simultaneously continued with it till the end of the race. Fans in London were invited to come down and stand “in” the painting. The 3D effect of the painting showed up nicely as when photographed at an angle, they appeared to be standing on the Audi R18 ultra. Fans photographs can be glanced at www.facebook.com/castrolrankings.
Donald Smith, Castrol Sponsorship Manager said, “Winning an eleventh Le Mans 24 hour race is an amazing achievement and we’re really happy to have played our part in the team’s success. This beautiful artwork created using our oil is a fitting tribute to a great achievement. Endurance racing is the toughest discipline in motorsport, developing products that help to give the Audi team the strength to perform at this level is the perfect testing ground for Castrol EDGE technology.’’
3D Artist Joe Hill said, “This is the first time I’ve painted with oil, so creating the artwork in 24 hours was extremely tough. Painting for an entire day is hard enough, let alone racing cars at 180 mph in the middle of the night.”
Castrol EDGE along being the part of team’s winning performance as the team’s technical partner also provided fans with a range of exclusive content throughout the weekend. Le Mans supporters were brought closer to the action through the webpage http://castroledge.com/motorsport/audi-going-the-distance-at-le-mans which beautifully gave an insight into the strength and spirit required to win Le Mans for the team, drivers and car.
This “endurance racing”, ultimate motorsports test, brings together Audi and Castrol utilizing each other’s strengths in innovation and technology. Castrol EDGE fluid strength technology, which has been used in the R18 ultra engines and in Audi R18 e-tron Quattro engines, has been tested under simulated race conditions for 48 hours.