Tata-Fiat Plans Slew of Car Launches
Inspite of the falling sales and high inflation, car manufacturers are planning a slew of car launches. This seems to be confusing. At one end, the car manufacturers say that they want to halt their expansion plans and on the other end they are constantly announcing the upcoming launches. Can anyone guess the true picture behind the scene?
Whatever the case be, currently the news say that the joint venture between Tata and Fiat is planning to change the overall look of their alliance showrooms which includes – style, signage, interiors and ambience. Fiat plans to give a European red look to its brand whereas Tata Motors will showcase its brand in blue. The companies have also changed the size of their logo as an essential part of their branding and promotion exercise.
With the new makeover, both Fiat and Tata are planning to launch a portfolio of cars in the next couple of months. Fiat plans to launch Linea and Grande Punto before the end of this year, whereas Tata Motors plans a new Indigo and Nano in the same period. Tata has recently launched a new Tata Indica Vista with better features, style and engine technology.
Tata-Fiat joint venture is working hard on the marketing and distribution aspect and is hunting out for better and improved measures.
Labels: Fiat-Cars, New- Car-Launch, Tata-Motors
First Nano will Drive in on the Expected Launch Date
Cheer Up! Don’t get disheartened! The first Nano will launch in October!
Since the date, Ratan Tata has established the Singur plant, some or the other obstacles have blocked the road for Nano. Land seizure issues, water logging in the plant, increased input costs and again the land protests have created a bundle of troubles in the production of the Nano. These obstacles have delayed the scheduled launch and price tag of Nano.
Huge numbers of consumers are waiting for the launch of Nano but the current land seizure issues have put a full stop to their thoughts and expectations. People are now in a dilemma whether the car will launch on the expected date or not. This confusion is right as there were news to shift the small car project from Singur. But will these rumors turn to a reality?
No! Even though the company is facing hassles and troubles to deal with the land protests, the first Nano car is still expected to roll out on the expected launch date.
How can one forget the strength, power and capability of Tata Motors? The company has faced several ups and downs throughout the years and today there is nothing that can obstruct the way for Tata Nano.
Labels: Nano, New-Car-Launch, Tata-Motors
The Nano Trouble Continues
Tata Nano, the much hyped ultra-cheap car is in trouble. There are chances that Nano will face some obstacles at its commercial launch because of violent protests against the Singur plant continues. And if the problem worsens, the Indian top car manufacturers will move its Nano production plant from West Bengal.
Tata has been getting invitation from states like Punjab, Haryana, and Maharashtra and Karnataka to set up the plant. The CMs of these states have clearly expressed their interest in providing land to build the production unit for Nano. There is high probability of Tata to re-set the Nano plant in Dharwad (Karnataka), as this state already accommodates Tata Plant.
If the Tata Motors shifts the plant from Bengal then not only the company will have to suffer heavy loss but also the huge number of employees will be affected who are depend on the enterprise for their bread and butter.
Again a hurdle for the little car, the Nano’s launch is getting hotter. Well everybody is now eyeing what new turn the agitation will take?
Labels: Nano, Singur plant, Tata-Motors
Nano’s Cousin to Arrive Soon
Tata Motors is already an active member in the electric car race. The company is working on the production of electric vehicles that are soon to hit the Indian car market.
A recent speculation states that the Tata is now planning to introduce E-Nano, yes the electric version of the ultra-cheap car, the Nano. Don’t you think this is something exciting…the actual car model is still not out and there are rumours about the versions and variants?
Though Nano is still under the veil, Tata announces the launch of diesel Nano and E-Nano. The electric version is expected to roll out seven months after the launch of Nano. The car is to be built in cooperation with the Miljoebil Grenland, Norwegian electric car specialist firm.
Nothing can be commented on the Nano and its version until the car makes its first appearance in the market.
Labels: Electric-Cars, Nano, Tata-Motors
Tata Wrangler or Tata-Chrysler Wrangler?
Tata Motors is in news again, this time they are likely to sell Jeep Wrangler SUVs in India and other Asian markets as an alliance with Chrysler.
The company is already in deal with Chrysler for developing a battery-powered version of the Tata mini-truck Ace for distribution in the western markets. Sixty percent of the bus and the truck markets are taken over by the Tata brand. The Chrysler expects the Indian brand to sell its Wrangler jeeps in Indian and specifically speaking to the Indian army.
The Chrysler is aiming at expanding its brand to Asian countries like other European and US auto manufacturers. The venture with Tata for Wrangler sale in India and other Asian countries witness the first step towards expansion.
The sales of SUVs in US have dropped by 15% as the Americans are shifted towards small fuel efficient cars due to hike in fuel price. This sudden change of the consumers demand has driven the auto manufacturers to restructure their distribution.
It’s is really difficult to predict that this redistribution will help the US auto manufacture as inflation has occurred globally.
Labels: Car-Manufacturers, Tata Wrangler, Tata-Chrysler-Wrangler, Tata-Motors
Tata’s Development in India
Tata is now all set to roll out its dream car, the Nano by October this year. The company has high ambitions to lure first time car buyers and two-wheelers. Tata has also established itself to beat the leading small cars from Maruti with increased production of the Nano.
The company is excited for the launch but yet there is a dilemma after announcing the launch of the Tata variants that are expected to be better in all terms in comparison to the original Nano. Is this really going to affect the launch of Nano this year?
Tata Motors has already acquired the Land Rover and Jaguar luxury brands from Ford Motors. Tata promises to increase the brand value and recognition of Land and Jaguar without shifting production operations from their own facilities.
After the great Nano launch, Tata has also announced to start over with the production of electric cars. The announcement of electric cars launch is credited to the urgent need of fuel efficient cars with reduced emissions and high mileage. The company plans to market and sell the electric vehicle overseas as well.
Tata also plans at reviving the lost image of Daimler brand presently owned by Jaguar.
In short, Tata is moving ahead with high ambitions and determination to expand the car portfolios in all segments of the Indian car market. Tata is not willing to leave any segment untouched.
Labels: Nano, New-Cars, Tata-Motors
Tata Join Hands with Fiat to Sell Nano
Tata Motors Ltd. has join hands with Italy’s Fiat SpA to sell its ultra-low cost car the Nano overseas.
Fiat has a strong presence in international market and that’s the reason why Tata Motors want Fiat to sell its dream car. Ratan Tata has a keen desire to spread the reach of his new car across the globe. This desire attracts him towards Fiat Motors so that the Nano is well marketed in various countries other than India.
Fiat has signed a joint venture with Tata to make and distribute Tata car, engines and commercial units overseas.
Tata has high hopes from this joint venture. The sluggish car sales have depressed Ratan Tata at the time when he is just about to roll out his dream car. Even with the challenges offered by high inflation, interest rates and to be increased road tax, Tata is expecting from the proposed car, the Nano, to bring out a good market for the company in India as well as overseas.
Hope the join venture goes in favour of the Nano and further aid to boost up the sales.
Labels: Nano, New-Cars, Tata-Motors
Nano’s Variants are on the Way
Even though the Nano is yet to launch, speculations of Nano’s variants is in the air. Tata Motors is planning to roll out Nano variants to meet the challenges offered by the government and the market. Increase in fuel prices, environmental issues and fuel economy is expected to be resolved by the new models of the Nano.
The company is prepared for the upcoming challenges and is emphasising completely on the environment friendly and fuel economic aspects. New variants are also at present under development and are expected to meet the changing requirements of global car markets.
Will Tata be successful in meeting the challenges? Will it be able to bridge the gap between infrastructure, luxury, lifestyle, energy and power?
Labels: Nano, Tata-Motors
Tata Motors Overrun the Estimated Cost
With the increasing steel prices and fuel prices, all car manufacturers are increasing the price tag of their respective cars. Tata Motors expected a production cost of Rs.17 billion for the Nano but unfortunately this estimated cost was overrun by Rs 3 billion.
Don’t you worry, you are in safe hands. Inspite of the increased input costs, the company has planned to absorb some portion of the hike and has promised to sell the car with minimal increase in price tag.
The increased cost of production is also due to water logging at the Singur plant site during last year's monsoon and protests from a large group of peasants. Even then, the company is working at a breakneck speed to launch the Nano on the announced date. The company has also spent some amount in raising the level of land.
So many expenses, pulls our thought to the actual launch price tag. Will the company still be able to sell the car at the proposed price tag?
Labels: Car-Price, Tata-Motors
Tata own Financing House for it Cars
As car financing become costlier and interest rates keep going higher, aspirant car buyers are moving away from car showrooms. Financing a car requires a lot of documents and taxes. The duties and taxes are calculated based in the cubic capacity of the car and its market rate. Second time car owners may drop the idea to buy a
new car, if the financing issue becomes too complicated.
In order to stem this problem,
Tata Motors will be using its own financing company for buyer service. The finance wing will expand its operation to assist customers. Many banks treat car financing as just one of the smaller departments. Tata Motors will focus on car financing and related areas, including providing finances to it vendors and distributors. With this intelligent step, the company will surely become the cynosure of all car buyers.
Labels: Financing-House, Tata-Motors
Tata’s Net Profit is Marginally Down
The heavy investments in abroad, loans and huge investments in the domestic market have made
Tata Motors profit down. The company recoded a marginal decline in profit for the fiscal year 2007-08. Earlier in the fiscal year 2006-07, the company had made a net profit of Rs 2,167.70 crore against Rs 2,169.99 crore.
The company has gained a total income of Rs 29,214 crore for the year 07-08 as compared to 27,715.22 crore on the year 06-07. After the annual profit was declared, the Tata Motors shares went up by 1.30 percent closing at Rs 634.75 at the Bombay Stock Exchange. It is now looking at future ahead of the annual turnover currently. Though it has seen a small drip in the profit, Tata Motors is on assured path to success as
Nano is ready for launch in October.
Labels: Decline-in-Profit, Tata-Motors
