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Friday, 29 January 2010
 Guess what? Maruti Suzuki might be riding a high wave with their production output surpassing the parent company itself but that does not stop India’s largest car manufacturing company to stop at it. Maruti Suzuki has been ruling the roost in the compact segment and it is a known fact that 2 out of every 3 cars sold in India is a Maruti Suzuki. Maruti Suzuki wants to further consolidate their position in the Indian car market and how? Maruti plans to launch another compact car Cervo in the Indian market by the end of 2010. Though Cervo was seen a replacement for the already successful Maruti cars like Alto and Wagon R, Maruti Suzuki plans to launch the Cervo that will co-exist with the popular other models. This compact car is a five door car which features a 54 bhp, 1-litre and has a sleek and stylish body and going by Maruti’s pricing standards, they might just price it right. If the rumors are to be believed, Cervo might be priced between 2-3 Lakh. There is not even an ounce of doubt that once Cervo is launched in India with this price tag, it will become the fastest and the most selling model for Maruti Suzuki. If we have to summarise the Cervo, it looks much similar to the Honda Jazz but with an economical price tag. The fit and finish of the car is praise worthy and has enchanting looks. The interiors of the car resembles a Swift or the SX4 and has loads of space, be it the head room, leg room or the boot space. We hear that the car comes equipped with front semi-bucket seats, 4-speed auto gearbox, a K6A DOHC engine with VVT and bluetooth capability. The car which has already been launched in the Japanese market is quite a hit. Labels: Maruti-Suzuki, Maruti-Suzuki-Alto, Maruti-Suzuki-Cervo, Maruti-Suzuki-Swift, Maruti-Suzuki-SX4, Maruti-Suzuki-WagonR
Tuesday, 29 December 2009
The SX4 premium sedan will come in a different body style. It will soon get a hatchback version. The SX4 hatchback, an international bestseller, is one of the most popular hatchbacks in European markets. In Europe the SX4 hatchback is available in multiple engine options that include a 2.0 litre, a 1.6 litre and a 1.5 litre petrol engines. In India, it is likely to be powered by a 2.0-litre engine. This engine can give a maximum torque of 190Nm at 4,000rpm while enhancing environmental compatibility by cutting CO2 emissions. Moreover, lower piston friction in the engine contributes to enhanced fuel efficiency, output and torque. A Continuously Variable Transmission (CVT) gives greater driving excitement and the SX4 hatchback with CVT enables lighter gearshifts and improved driving experience. The careful pairing of the transmission and the engine ensures a delightful driving experience. According to Maruti Suzuki’s official release, “An ideal combination of style, space, high driving position, hatchback practicality, and fuel economy has made the SX4 hatchback a winner. Its strong, eye-catching exterior styling projects the SX4 hatchback as an urban warrior with a sense of fun. The SX4 hatchback with a short turning radius, short gear ratios, a rigid body structure, and a fine tuned suspension make for a nimble, fun driving experience. Be it the motoring enthusiasts or the customers, the SX4 hatchback is endearing to all.” The SX4 will come with features like 2-wheel drive (2WD) and an optional intelligent All-Wheel Drive (i-AWD) system. The i-AWD system can allow the driver to switch from 2WD mode to 4WD mode at the press of a button. As a matter of fact, Maruti Suzuki will be showcasing the hatchback body style of the SX4 at 2010 Auto Expo. Labels: Maruti-Suzuki, Maruti-Suzuki-SX4, Premium-Sedan, SX4-Hatchback
Tuesday, 27 October 2009
 Delayed for over two weeks, the new Maruti Suzuki SX4 has still not lost its fervour. The wait is over and the Maruti SX4 has been finally launched. The main attraction of the SX4 is that the engine of the SX4 is equipped with an advanced variable valve timing (VVT) technology. The SX4 is an attempt of Maruti Suzuki to wipe out the different assumptions about the brand that is prevailing in the car market. The popular notion is that Maruti is not a great performer when it comes to the big cars. And with other major companies such as Honda, Hyundai, and Toyota striving hard to satisfy the ever growing demands of the customers, Maruti will be in no time pushed to the wall as a small car manufacturer alone. This fear of the company might me the driving force behind the company’s new launch. Maruti Suzuki has also introduced a 4-speed automatic transmission. The VVT technology guarantees that there is no shortage of power or wastage leading to improved optimized fuel consumption, engine efficiency, and lesser carbon emissions. The advanced VVT technology helps in starting the car accelerating it and climbing steep slopes better. The SX4 is an environment friendly car that complies with the BS IV regulation, which will be effective from April 2010. It is among first cars in the A-3 segment that abide by the BS IV regulation of emission. The SX4 has a more efficient engine that gives a mileage of 15.6 km per litre of petrol. The 1.6 litre engine produces a maximum power of 104.68ps @5600 rpm and a high torque of 145Nm @4100 rpm. The new SX4 has been made vibrant with a brand-new sporty honeycomb grille and 10-spoke 16 inch alloy wheels and dual tones interiors and plush upholstery. The 4-speed automatic transmission is the best choice for city drive. A smooth and sporty drive allows an easy down-shift and effortless up-shift. A cluster of computer controlled sensors continuously administers the throttle input and optimize the engine response accordingly, thus requiring no changing of gears. The new SX4 has two-tone beige colour interiors. At night, the steering mounted controls are illuminated for effortless usage. There is also new provision of USB connectivity on the dashboard. The SX4 also has auto climate control system, windshield antenna, illuminated key insert, and variable instrument illumination. The new SX4 is available in 2 transmissions namely manual and automatic. The two variants in manual transmission are VXi and ZXi. The SX4 is now available in seven metallic colours namely Azure Grey, Pearl Arctic White, French Éclair, Oyster Blue, Clear Beige, Silky Silver and Midnight Black. The SX4 VXi manual is priced at 6.68 lakh, SX4 ZXi manual at 7.37 lakh, SX4 ZXi leather at 7.71, SX4 ZXi 4-speed automatic at 8.02 lakh, and SX4 ZXi leather 4-speed automatic at 8.36 lakh. Labels: Honda-City, Maruti-Suzuki, Maruti-Suzuki-SX4, New-Car-Launch, Small-Car-Segment
Wednesday, 21 October 2009
 The stage is set and the play is just about to begin. India’s largest car maker Maruti Suzuki is bound to launch its feather-in-the-cap premium mid-size-sedan, the Maruti Suzuki Kizashi, at the upcoming Auto Expo in New Delhi in January 2010. Maruti Suzuki which will be a new player in the D-segment will be pitting its Maruti Suzuki Kizashi, expected to be priced above 12 lakhs, against cars such as the Toyota Camry and Honda Accord in India. Maruti Suzuki will be a clear winner with its awesome price tag while the other cars in the segment cost above 18 lakhs. But the big question still remains unanswered. Would Maruti be able to sell a high-end sedan in India? Maruti Suzuki, is associated with small, fuel-efficient cars and not with the high-end cars. The best example of Baleno backs this statement. Though the Baleno was a superb car in all ways, didn’t go very good with the consumers here in India. But the company is nevertheless going ahead with it. The Suzuki Kizashi which is marketed in United States in both two wheel drive and four wheel drive options comes in three versions-a six speed manual, an automatic CVT and an automatic CVT with paddle shifters, while the all-wheel drive version comes with an automatic CVT for a CVT with paddle shifters. But the company here in India has kept the options open for gossips and rumors until the car will be actually launched in India during the Auto Expo.  But since there is a high demand for the automatic cars in the D-Segment in India, we guess that Maruti Suzuki will introduce only the six speed Manual version with two wheel drive (FWD) in India as the automatic is CVT. India does not have any four wheel drive sedans in this segment so far, and Maruti Suzuki is unlikely to take a risk with the new Kizashi. The 2400 CC petrol engine produces 185 horsepower and 170 ft-lbs of torque. As far as the US reviews of the car are concerned, we have learnt that the car is reasonably good at cornering and power is adequate, and an electronic stability programme with ABS and EBD comes as standard features. Safety and luxury wise, Maruti Suzuki Kizashi will have eight airbags including the rear outboard passenger side airbags. There are air conditioning vents at the rear. Just like the recently launched Chevrolet Cruze, the Kizashi comes with keyless push button start and entry, electric mirrors and central locking. The steering wheel is tilt/telescopic adjustable, and features audio controls. The Kizashi has 10-way adjustable driver’s seat with three memory presets. The car also will have an option of either 17 or 18 inch alloy wheel, which might be retained for the Indian version also. The controls on the steering wheel include audio controls, cruise control, hands free mobile phone calling, and paddle shifters. Temperature can be adjusted separately for the driver and the front passenger. If we get the all wheel drive version of the Kizashi, you can either choose to drive only in the front wheel drive mode for better fuel efficiency, and switch to all wheel drive at any speed to transfer 50 per cent of the power to the rear wheels. USB Port is a standard feature to connect the MP3 player to the car’s audio system. As per the reviews and test drive reports, the car is extremely grippy compared to other cars in the segment.  The twin silencers at the rear, integrated into the rear bumper, helps to give the Kizashi some sporty pretensions. The interior of the car is reported to be quite spacious, similar to other Suzuki cars. This is one field where the Suzuki engineers are specialists at. The interior of the Kizashi is much more modern than the interior of the Suzuki SX4 which we have in India. Maruti Suzuki Kizashi will not be here to win any beauty contests, as Suzuki always believed in Macho styling. Think of Maruti Suzuki SX4’s The Men Are Back TV commercial. To sum it up, Kizashi is a car which is really handsome and looks muscular at every given angle. Though the name “Kizashi” is not that macho-sounding, people here in India will certainly have a tough time pronouncing the name Ki-Za-Shi, which is so much like a tongue twister. Now with the Auto Expo 2010 New Delhi around the corner, let the games begin. May the best manly car win the game. Good luck Kizashi, on your Indian outing. Labels: Chevrolet-Cruze, Kizashi, Maruti-Suzuki, Maruti-Suzuki-SX4
Thursday, 25 June 2009
It looks like car buyers in India do not want to compromise on comfort and safety even while buying small cars. While India is still a frugal country with a cap on high spending, car manufactures are seeing that top end variants are selling like hot cakes. All car manufacturers including Maruti Suzuki, Tata Motors, Honda Siel Cars and Toyota Motors are witnessing an unprecedented jump in sales of the top end variants of their products. In fact, the sales of top end variants have been so good that car manufacture are contemplating on phasing out base models altogether. Take a look at the statistics, Maruti Suzuki SX4 top end variant ZXi constitutes over 70 percent of the sales of the model. The same has been witnessed in Swift Dzire sedan where ZXi and VXi variants outsell the base LXi. The small car Alto LXi variant forms nearly 60 percent of the sales of this model. The same goes for Toyota which has many premium cars marketed in India. The top end variants of the expensive Corolla Altis and Innova are selling way beyond their initial expectation. The Innova VX was initially planned to be around 35 percent of the production of the car, but now constitutes for more than 50 percent of the sales. Much of the sales for the Corolla Altis come from the sale of its top end model 1.8 GL&V variant. Car buyers in India are no more interested in bare bones vehicles as cars. They are demanding more luxury features like anti-lock brakes, airbags, automatic climate control, engine immobilizers, alloy wheel and even special colours. This trend denotes that Indian market has grown up from its initial image and wants bigger and better cars. Bare bones cars are long sufficient to satisfy their need for a car. Labels: Honda-Siel-Cars-India, Indian-Car-Buyers, Maruti-Suzuki-SX4
Tuesday, 23 June 2009
Maruti Suzuki India is all set to re-launch its high end Grand Vitara SUV with a new powerful engine. The new Grand Vitara will feature a 2.4 litre engine and will be called the GV 2.4 in India. It is expected to hit the markets next month. Currently the Grand Vitara is fitted with the 120 bhp, 2.0 litre inline-4 cylinder engine. The details of the power output are not yet revealed. The sales of the 5-seater SUV has been on a downward swing ever since the economic slowdown started in 2008. Despite the SUV market size being 25,000 units per annum, sales of Grand Vitara has been less than satisfactory. Almost all of Maruti Suzuki’s small cars are doing well in the Indian car market. It has eight small cars, one MPV, a mid-size sedan SX4, and two SUVs Gypsy and Grand Vitara. The pricing of the new Grand Vitara has not been revealed although the previous model carried a price tag of Rs 13.80 lakh. Despite its decent performance, the SUV has not matched up with record sales like its smaller siblings. By re-launching the SUV, the manufacture wants to highlight that the car stills exists. Auto analysts are skeptical about the sales of the re-launched SUV and keeping their guesses close to their heart. Maruti Suzuki’s Grand Vitara has been rivaled by Chevrolet Captiva, and Hyundai Tucson. These SUV’s are doing extremely well in the Indian car market. Labels: Chevrolet-Captiva, Hyundai-Tucson, Indian-car-market, Maruti-Suzuki-Grand-Vitara, Maruti-Suzuki-Gypsy, Maruti-Suzuki-SX4, small-cars-India, SUV
Tuesday, 14 April 2009
With the growing awareness of environment-friendly and fuel-efficient vehicles, Maruti Suzuki plans to introduce a range of hybrid cars in the Indian car market. The range of hybrids will include electric cars and compressed natural gas variants of some of its existing car models. The car manufacturer has started working on its ambitious plan but it will take about three to four years for implementation. The CNG variants may roll out somewhere in 2010 or 2011 but the launch of electric cars will take longer. Addition of CNG kit to the cars will make them costlier but even then the desire to introduce such variants is soaring. The key reason is that most of the car buyers across the country today are preferably buying cars that offer them low running cost and better mileage. And most of them are ready to pay an extra cost for better fuel efficiency and reduced emission. Maruti also plans to introduce the fuel cell technology and is presently conducting research and development on its mid-sized Maruti Suzuki SX4. The car manufacturer is testing its successful sedan for introducing the hybrid technology that is likely to have a mix of fuel cells and high-pressure hydrogen. But this is nothing that you should get excited about as yet there is no confirmation whether the hybrid SX4 will enter India or not. But sooner or later the hybrid version of the SX4 is sure to roll out on Indian roads. Maruti Suzuki is also evaluating possibilities of introducing electric cars in India. The key challenges that the manufacturer is facing are mileage per charge and price of the car. The company is conducting research to offer longer range of driving with the introduction of electric cars. And when it comes to price Maruti is always known to produce low-cost cars in huge volume. Though for Maruti it’s a long way to go the company aims to achieve success while maintaining its number one position in the Indian car market. Labels: Fuel-Efficient-Cars, Hybrid-Car, Indian-Car, Maruti-Suzuki, Maruti-Suzuki-SX4
Wednesday, 10 September 2008
 Festive season is raining offers! With almost all the car manufacturers giving discounts to lure customers during the festive season, Maruti Suzuki also announces a slew of offers and discounts for its esteem customers. Maruti is giving offers on almost al its entire car range in the Indian market. Existing Maruti customers will get a cash discount of Rs 30,000 on the purchase of Maruti Suzuki SX4. On purchase of Maruti Suzuki WagonR, Maruti Suzuki Zen Estillo, and Maruti Alto, the company is offering free insurance with a cash discount of Rs 11,000, Rs 15,000 and Rs 4000 respectively. The company also announced a new scheme to attract more customers from banking, retail, financial institutions and insurance sectors. The employees of these markets will get additional cash discount of Rs 17,000 on SX4, Rs 4,500 on Swift Petrol and Rs 5,000 discount on M800, Alto, Zen Estillo and Wagon-R. Because the car prices have increased in the recent couple of months, the market was down and such discounts and offers is a good way to raise the Indian car market. So, wake up and walk in to a Maruti Suzuki showroom and drive out with a new car. Labels: Car-Discounts, Maruti Suzuki, Maruti-Suzuki-SX4, Maruti-Suzuki-WagonR, Maruti-Suzuki-Zen-Estilo
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Guess what? Maruti Suzuki might be riding a high wave with their production output surpassing the parent company itself but that does not stop India’s largest car manufacturing company to stop at it.
