Innovative Logan
Goodies for Logan lovers!
You must be excited to know that Mahindra Renault has added innovation to their advanced and fuel-efficient car, Logan.
Don’t confuse it with a new launch or a new variant; it’s simply a new collection series with added features that comprise driver information system (DIS). This new system installed in the most successful car will definitely enhance its escalating demand.
The best part of the innovative DIS system lies in its display. The system displays on-board fuel efficiency, average speed, and average mileage. Even the price is competitive with a tag of Rs 5.08 lakh (ex-showroom New Delhi).
With this the company also offering an exciting game on-board, a pre-festive offer named ‘Chaabi mein Gaadi’. As per the scheme, the car keys will be distributed to about eight lakh potential customers across the country. The contestant whose key turns on the Logan engine will be announced as the lucky winner who’ll drive away the Innovative Logan.
Labels: Fuel-Efficient-Cars, Logan, Mahindra Renault, New-launch
Renault will revamp Logan to Beat Competition in India
Renault made its debut by launching Logan in India through a joint venture with Mahindra a few years ago. After it’s entry into India, Logan has somehow managed to give good competition to its rivals in mid-size segment but it failed to impress and attract more customers as expected by Renault. Now, Logan is being revamped and presented with new style.
It’s not so impressive performance and heavy price tags have forced many customers to opt for other cars than Logan. When people are going crazy for small cars in countries like India, it will be really challenging task for car manufacturers to increase the sale of mid-size sedans like Logan. So, Renault has determined to revamp and add some more frills to Logan. It will launch revamped version of Logan in next few months to take on its competitors mainly Maruti Swift Dzire. Let’s hope Renault will achieve success this time.
Labels: Auto market competition, Car sales, Logan, Mahindra, Maruti Dzire, midsize cars, Renault, small cars
Imported cars in the Indian market
India is emerging as one of the fastest growing markets for foreign
cars. With the people earning more, investments to lead a luxurious life-style with an expensive car is also increasing. Imported cars are the top choice for most business executives.
India's automotive trade is set to double by 2010 and then double again by 2016. India is turning into one of
Asia's major car markets. Automotive industries from Korea, Japan, and the US are in tough competition with each other to make a place for themselves in the Indian automobile segment. Renault in joint venture with Mahindra & Mahindra launched
Logan and Hindustan Motors is in collaboration with Mitsubishi. The automobile industry is witnessing a growth of 10% annually. Foreign manufacturers invest heavily on Indian automobile market because of their ensured knowledge of good returns.
Indian economy's growth rate is allowing its citizens to change their life-styles. Many Indians are ready to spend on chic and flamboyant cars, which enhance their style of living and play a major role in signifying the societal status of a person.
However, most foreign cars are imported to India rather than being manufactured here, such as the
Audi Q7,
Mercedes-Benz SLK, and so on. This is mainly because even though luxury cars are in high demand, only a small segment of people can afford to buy such expensive cars. Indian manufacturers feel that it is not feasible to manufacture cars in small numbers. Importing a car causes further increase in prices. However, this does not deter the rich in India - the higher the car price, the more the prestige that goes with it.
Labels: Audi Q7, Foreign car manufacturers to launch more vehicles in India, Logan, Mercedes-Benz
