In the past, we have heard some rumours regarding the entry of Kia Cerato in the Indian car market. But here is the latest one. According to a post by Techneclave, three test mules of not-so-well disguised Kia Cerato have been spotted doing their rounds on the roads of Kolkata. Kia, which is a low-cost sister concern of Hyundai, is planning to make its foray in the Indian market.So long, Hyundai has neither confirmed nor denied these rumours. But the latest appearances of these Kia cars prompt us to believe that these rumours might just carry some weight of credibility.
Kia shares a number of its key components with Hyundai, including the engines. And so it is likely that the Kia Cerato will be positioned just above the Hyundai Verna, in the space that was once occupied by Hyundai Elantra, which has now been discontinued. Though Hyundai is doing wonderfully in the hatchback segment, it is yet to make an impression in the above Rs 10 lakh segment. So, Hyundai might be pinning its hopes on the Kia Cerato to enter the above-mentioned segment.
Supposedly, the Kia Cerato would be competing with sedans like the Fiat Linea, Honda City and Chevrolet Cruze.
The Kia Cerato would likely enter the Indian zone in both petrol and diesel engine offerings, as it is already doing its global rounds with the range of petrol and diesel engine offerings. And as Hyundai is already an established and trusted name among the Indian customers, it would rather offer the Cerato with a Hyundai badge than taking a chance of introducing something new to the Indian cutomers. Keep watching this space for we will be back soon with more info and news on this.
Labels: Cerato, Chevrolet-Cruze, Elantra, Fiat-Linea, Honda-City, Hyundai, Hyundai-Elantra, Hyundai-Verna, Kia, Kia-Cerato, Verna
