Indian Car Blog - Carazoo.com

BMW India is the number one in the luxury car segment in India and portrays a symbol for dynamic and forward striving people. BMW India achieves leadership position by increasing its market share in the luxury segment of the Indian automotive market to over 40 per cent in 2009 (from 9 per cent at the end of 2006).

With 3619 cars delivered to customers in the calendar year 2009, BMW India has achieved the “highest sales by a manufacturer in the luxury car segment in a year” till date.

In 2009 BMW India sold 1155 units of 3 Series, 1590 units of 5 series, 28 units of 6 Series, 350 units of 7 Series, 101 units of X3, 83 units of X6 and 25 units of Z4 coupe respectively.

The years 2007, 2008 and 2009 were very demanding years for BMW India and, at the same time, the most successful market entry for BMW in any country recently. Various activities initiated during this period have provided BMW India with a solid basis to develop a strong foundation.

2009 was not been an easy year for the automotive industry and that applies equally to BMW India. It stood its ground in a fiercely competitive environment with new ideas and the strength to promote new products. BMW India was prepared to meet the challenges head on to ensure the company’s success. These qualities enabled BMW India to effectively weather the stormy conditions, continue to invest in its future, anticipate trends and be prepared for the future.

Despite all challenges, BMW India delivered strong operating performance in 2009. With a carefully planned and successfully executed market entry strategy, and consistent sales performance, BMW India achieved market leadership in the luxury car segment in India.

Mr. Kronschnabl further added, “Now more than ever, we see that the number one position in the market is not everything. But, the future belongs to India and if you want to benefit from the dynamics of the Indian market later, you need to act today. This is what we did. Our commitment to India was among the strategic decisions that had to be taken right away.”

BMW Group took a bold step in its Asia strategy in 2007 by establishing the BMW India Headquarters in Gurgaon (National Capital Region), a Central Parts Warehouse in Mumbai, and the BMW Plant Chennai in Tamil Nadu. Presently, the BMW Plant Chennai produces the BMW 3 Series and BMW 5 Series Sedans in petrol and diesel variants and has a capacity to produce 3000 units per year on a single shift basis. In medium term, BMW India has employed around 200 people; up to 600 additional jobs have been created in the dealer and service network. Presently, BMW India is present at 16 locations in the Indian market.

BMW dealerships presently display the BMW 3 Series and BMW 5 Series that are produced at the BMW Plant Chennai.

BMW dealerships also display the BMW 6 Series, BMW 7 Series, BMW X3, the BMW, the BMW X6, BMW Z4, and the BMW Gran Turismo which are available in the country as CBU’s (completely built-up units). The BMW M3 Coupé, BMW M3 Convertible, BMW M5, BMW M6 Coupé, BMW M6 Convertible, BMW X6 M, BMW 6 Series Individual and BMW 7 Series Individual can also be ordered at BMW India dealerships.

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BMW India is all geared up for the big day tomorrow. This German luxury car maker will be launching the new BMW Gran Turismo, new BMW X6 M, and the new BMW 760Li at the Auto Expo 2010.

Apart from all the above mentioned models, BMW will also unveil the new BMW X1in the Expo, which is scheduled to be launched in India by the end of 2010. Let’s all hope to get more from BMW when Mr. Peter Kronschnabl, President, BMW India will address the press briefing and will share the details of the market strategy of BMW in India for the year 2010.

The press briefing will be held tomorrow, 5th January at 1:00 p.m in the BMW India Pavilion, Hall No. 9, Auto Expo 2010, Pragati Maidan, New Delhi.

The BMW Pavilion will also be displaying the BMW Z4, BMW X5, BMW 3 Series, and the BMW 5 Series.

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German car maker BMW will be displaying the X1 in the upcoming Auto Expo in New Delhi. The car luxury car maker will also be displaying the Z4, BMW 3-Series and the BMW 5-Series.

BMW is currently India’s number one luxury car maker. It has launched the X4 in the Indian car market in October 2009. It has rolled out the 3-Series and the 5-Series sedans in the India.

The X1 is the most compact SUV from BMW. It will be pitted against the Land Rover Freelander 2. The BMW X1 will be available with a choice of three 2-litre turbo-diesel engines. The 18d can derive 143 bhp, the 20d 177 bhp and the 23d 240 bhp. A 6-speed manual transmission comes standard on the 18d and the 20d, while a 6-speed automatic gearbox comes standard in the 23d and as an option in the 20d. The BMW X1 is expected to hit showrooms in mid-2010.

The Z4 is yet to make a mark in India. But this convertible promises to make an impact among the speed lovers in the coming year. The Z4 is powered by a twin-turbocharged 3.0-litre engine with 306 bhp and a 7-speed semi-automatic gearbox.

The 3-Series is available in 4 variants, 320i petrol, 325i petrol, 320d diesel, and 320d Highline diesel in India. The 320i and 325i are powered by 2.0L inline 4-cyl and 2.5L inline 6-cyl petrol engines respectively. A 2.0L turbocharged diesel engine powers 320d and 320d Highline variants.

On the other hand, the BMW 5-Seriesis a midsize luxury sedan that incorporates attractive appearance and state-of-the-art technology along with luxurious interiors. It comes in five variants, 525i, 530i (petrol) and 520d, 530d and 530d Highline diesel. The 5-Series has 2.5L, and 3.0L 6-cylinder petrol engines that power the 525i, and the 530i respectively. The 520d is powered by a 2.0L Inline 4 diesel engine, whereas 530d and 530d Highline are mated with a 3.0L 6-cylinder diesel engine.

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It very much seems like that the expensive luxury vehicles, priced over Rs 15 lakhs and above, including sport utility vehicles and luxury sedans have caught the fancy of car enthusiasts in India. This comes in the time when major car manufacturers in the country are working on the low cost cars.

These luxury cars are so much in demand that the new products are actually overselling the actual estimated units to be sold in India, signaling a huge growth potential in the segment in India. Another interesting thing about this trend is that the once traditional markets for the segment, the US and Europe are fast turning in towards small and fuel efficient cars.

BMW India has already sold 63 units of X6 since its launch in July and another six units of Z4 in October. Thanks to this trend, BMW India’s new products are helping the company exceed its earlier set target of 3,000 units in India in 2009 against 2,908 units in 2008.

BMW India is on cloud number nine, thanks to its newly acquired position as the leader in the segment and attributes this trend to its strong product line up, market expansion and brand building exercise it has done in a while since its advent in India.

While the above mentioned cars are the cars belonging to the high-end luxury segment that revolves around Rs 50 lakh, the demand for the cars in the lower end of the segment like the Volkswagen Passat, Toyota Fortuner and Honda CR-V is also reaching new levels that were beyond expectations.

Toyota Fortuner, which was launched in August, saw a backlog of 3,100 units that were to be delivered in seven months as Toyota Kirloskar Motor’s manufacturing plant could assemble 550 Fotuners a month.

Meanwhile Volkswagen India may end up selling more Passats as against earlier target of 1,000 units.

This certainly comes as a welcome note for the luxury car manufacturers who have always have had high expectation from the emerging new Indian car market as well as the general public who are bored looking at the drab looking small cars plying around in India.

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Time to rejoice Beamer fans! The Z4 is here!!!

Today, BMW has unleashed the ultimate driving machine Z4 in India. The 6-inline engine on the Z4 has a capacity of 2993cc. With the help of the twin turbos, the roadster can produce 306 bhp and can sprint 100 km/h in under 5.5 seconds. The Z4 can also go on to an electronically limited top speed of 250 km/h.

The BMW Z4 will be imported as a CBU in India and will stand against the the Audi TT, Mercedes-Benz SLK, Porsche Boxster and the soon to be launched Nissan 370Z in the country.

With the launch of the Z4, BMW has made its debut in the roadster segment in India. The Z4 is offers a pure driving experience that sets the pulse racing, resulting in an unforgettable roadster experience that none of its rivals can match. The Z4 can be termed as “Modern, Emotional and Authentic.”

The BMW Z4 is powerful and stylish. It is the only vehicle in this segment to combine classic roadster proportions with a seating position close to the rear axle, rear-wheel drive and a fully-automatic retractable hardtop. Driving with the roof rolled up, the Z4 can give an exhilarating experience with the sunshine and the wind rushing by and driving with the hardtop closed the Z4 will make you feel the comfort of a Premium Sports Coupe.

BMW offers a host of colours to choose the Z4 from Alpine White, Black Sapphire, Deep Sea Blue, Orion Silver, Space Grey and Titanium Silver. The new BMW Z4 is available in the petrol variant – BMW Z4 sDrive35i – and will be available across India at an ex-showroom price of Rs 59,00,000 (Ex-showroom, New Delhi).

The German luxury car maker BMW has revealed that it aims to be the number one luxury car marker in India. The company is currently competing neck-to-neck with Mercedes-Benz for the first position in the Indian luxury-car market.

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It looks like German luxury car maker BMW is going for the kill. BMW India, which currently holds the Numero Uno position in the multi-crore Indian luxury car market pushing Mercedes-Benz to an uncomfortable second place, is trying its bit to gain a strong foothold for itself in the competitive Indian Market.

BMW India will launch its most awaited car, the Z4 convertible, on October 12 in Mumbai in an attempt to further bolster its presence in the multi-crore Indian luxury car market. This would be the company's third offering in the convertible segment where it also sells the M3 and M6 Convertibles.

BMW Z4 will carry a price tag of Rs 50-60 lakh. BMW is hopefull of selling 30-40 units of the car in the first year of its launch. All though details regarding the specification of the car are not yet revealed by BMW India, however sources say that Indian consumers will get the straight 6-cylinder petrol, 258bhp, sDrive 30i.

The sDrive 30i can accelerate from 0-100 km/hr in 5.8 seconds with a top speed of 250 km/hr. BMW India, which until the end of last financial year was trailing Dailmer Benz-owned Mercedes in India, has so far this year, gained a comprehensive lead over it.

In the five months ended August, BMW sold 1,313 units, a growth of 12.62 per cent over same period last year. In comparison,Mercedes recorded sales of 1,128 units, a fall of 19.02 per cent during the same period.

BMW has set a target of selling 3,000 units in the current calendar year, up from 2,908 units sold last year.

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More news in the pipeline for BMW fans!

German luxury car maker BMW is planning to introduce two more cars in India by the end of this year. Yes, two cars, the BMW Z4 and the X1, the first Sports Activity Vehicle (SAV) in the compact class from BMW.

The BMW Z4 is a replacement of the BMW Z3 and was first produced in 2002. This car is available in two versions viz., convertible and coupe. The two-door Z4 will be available in the sDrive 30i trim.

The 3.0-L In-line-6 engine has the capacity to churn out 258 bhp which surely takes driving into the next level. The car can speed up to a top speed of 250 km/h and can accelerate 0-100 km in just 5.8 seconds.

The BMW Z4 has almost done with the official registration process and other formalities in India before the grand launch that should happen anytime by Diwali this year.

The latest SUV from BMW, the X1 is expected in another six months. The X1 is the smallest in the Sports Activity Vehicles (SAVs) segment. It is placed as an alternative to BMW’s best seller 3-Series.

The X1 should carry a price tag between Rs 29-32 Lakh. Currently BMW sells its BMW X6 which also is a Sports Activity Vehicle in India.

The BMW X1 will be available in two engine options in India. The X1 xdrive1.8d engine will churn out a horsepower of 143 bhp while the X1 xdrive1.8i engine will give around 140 bhp. Though the X1 is an AWD, it is tuned for road-biased driving and is not much fun for off-road driving.

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