Indian Car Blog - Carazoo.com

BMW India is the number one in the luxury car segment in India and portrays a symbol for dynamic and forward striving people. BMW India achieves leadership position by increasing its market share in the luxury segment of the Indian automotive market to over 40 per cent in 2009 (from 9 per cent at the end of 2006).

With 3619 cars delivered to customers in the calendar year 2009, BMW India has achieved the “highest sales by a manufacturer in the luxury car segment in a year” till date.

In 2009 BMW India sold 1155 units of 3 Series, 1590 units of 5 series, 28 units of 6 Series, 350 units of 7 Series, 101 units of X3, 83 units of X6 and 25 units of Z4 coupe respectively.

The years 2007, 2008 and 2009 were very demanding years for BMW India and, at the same time, the most successful market entry for BMW in any country recently. Various activities initiated during this period have provided BMW India with a solid basis to develop a strong foundation.

2009 was not been an easy year for the automotive industry and that applies equally to BMW India. It stood its ground in a fiercely competitive environment with new ideas and the strength to promote new products. BMW India was prepared to meet the challenges head on to ensure the company’s success. These qualities enabled BMW India to effectively weather the stormy conditions, continue to invest in its future, anticipate trends and be prepared for the future.

Despite all challenges, BMW India delivered strong operating performance in 2009. With a carefully planned and successfully executed market entry strategy, and consistent sales performance, BMW India achieved market leadership in the luxury car segment in India.

Mr. Kronschnabl further added, “Now more than ever, we see that the number one position in the market is not everything. But, the future belongs to India and if you want to benefit from the dynamics of the Indian market later, you need to act today. This is what we did. Our commitment to India was among the strategic decisions that had to be taken right away.”

BMW Group took a bold step in its Asia strategy in 2007 by establishing the BMW India Headquarters in Gurgaon (National Capital Region), a Central Parts Warehouse in Mumbai, and the BMW Plant Chennai in Tamil Nadu. Presently, the BMW Plant Chennai produces the BMW 3 Series and BMW 5 Series Sedans in petrol and diesel variants and has a capacity to produce 3000 units per year on a single shift basis. In medium term, BMW India has employed around 200 people; up to 600 additional jobs have been created in the dealer and service network. Presently, BMW India is present at 16 locations in the Indian market.

BMW dealerships presently display the BMW 3 Series and BMW 5 Series that are produced at the BMW Plant Chennai.

BMW dealerships also display the BMW 6 Series, BMW 7 Series, BMW X3, the BMW, the BMW X6, BMW Z4, and the BMW Gran Turismo which are available in the country as CBU’s (completely built-up units). The BMW M3 Coupé, BMW M3 Convertible, BMW M5, BMW M6 Coupé, BMW M6 Convertible, BMW X6 M, BMW 6 Series Individual and BMW 7 Series Individual can also be ordered at BMW India dealerships.

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While we were speaking about Mercedes in the earlier blog, we also hit on this story that sounded equally amazing. Hope, you also will be amazed.

Green is in and HOW? Just like Mercedes-Benz, its compatriot BMW seems like it had been working very hard to give something clean in return to the nature. We have known that BMW is already working very hard on its new “EfficientDynamics” engineering philosophy which if simplified means cleaner vehicle technology.

BMW, in a move to make its cars more eco-friendly has announced that the upcoming 2011 BMW 7-Series luxury car will be available with a twin-turbo-six-cylinder engine in North America. This certainly is a big step ahead for BMW which has always vouched by its big V8 engine for 7-Series.

BMW 740i and 740Li of 2011 will be available with BMW’s universally acclaimed straight-six engine that produces 315 horsepower at 5,800rpm and 440Nm of torque at 1,600-4,500rpm. BMW claims the 740i and 740Li will be among the most powerful six-cylinder luxury sedans in the world with this all-aluminium engine doubled with twin-turbos, features high precision direct fuel injection and double-VANOS variable camshaft technology.

We guess, like the small cars which is gaining popularity amongst the people, smaller engines also is gaining popularity with the manufacturers of high-end luxury cars in Europe and America. This is in order to reduce fuel consumption and cut back on emissions, while still retaining the drivability that bigger engines offer.

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The 7-Series luxury cars of BMW epitomize style, power, performance, and comfort. The next generation 7-Series can give any other car a complex with its smooth lines and wide, intimidating stance.

The German car maker has enhanced the BMW 7-Series lineup even more by adding two new varients such as the all-new 760i and the stretched wheelbase 760Li.

These new additions to the 7-Series will be powered by direct injected TwinPower Turbo V12 that displaces a huge 6.0 Liters. A brand new eight-speed automatic transmission is mated to the V12 engine to handle the robust power of 544 bhp.

The new BMW 760i and the BMW 760Li are decked-up with ground-breaking technologies like Dynamic Damping Control and Integral Active Steering that adds to the joy and comfort of driving.

Dynamic Damping Control as part of the Dynamic Drive Control system is just a slight push of a button away located on the centre console. The luxury cars will also flaunt anti-roll stability control as part of the Dynamic Drive system.

The new Integral Active Steering improves agility and performance of the car by controlling the steering on the rear wheels. These luxury cars will also feature speed-related Servotronic steering assistance to make things handy and comfortable for the driver.
There are much more to these! The longer BMW 760Li will come with high tech gadgets like air suspension with a self-leveling rear axle.

Coming to the exterior of the stretched Bimmers, the new 7-Series cars will run on a set of light weight 19 inch alloy wheels. The new BMW 7-Series will also come with a few chrome-plated elements like the grill, tailpipes and chrome bar that ties the taillights together.

The A combination of powerful engine technology, efficient suspension, and effective transmission enable the new 7 Series to accelerate from 0 to 100 km/h in just 4.6 seconds. BMW 7-Series is available in three variants, 730Ld (diesel), 740Li (petrol), and 750Li (petrol), in India.

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Porsche’s newest in the car; the Porsche Panamera will be inaugurated in India during mid-October.

The Porsche Panamera is a luxury sedan that was exhibited in 13th Auto Shanghai on 19th April, 2009. It marks the first ever four-door premium luxury sports car from the esteemed German luxury carmaker.

This upcoming sedan from Porsche will come with a 4.8 litre V8 direct fuel injection engine. The dynamic Porsche Panamera 4S, boasts of a 4.8-litre V8 that can power 400 bhp. The engine is mated to Porsche’s seven-speed PDK Doppelkupplungsgetriebe for all four wheel drive.

This sedan can accelerate to 0-100 km in 5 seconds and can reach a top speed of 282km/h. The Panamera Turbo is available in a 4.8-litre V8 twin turbo that can give a power output of 500bhp with power transmitted again by Porsche’s seven-gear Doppelkupplungsgetriebe (PDK).

The Panamera features avant-garde technologies, world-class engineering and fascinating design to seduce new customers. The low-sleek silhouette of the high-end sedan is mesmerizing. There are five new cutting-edge technologies that make their world debut in the Panamera.

Some of them are the start-stop system in conjunction with automatic transmission, air suspension with additional air volume available on demand in each spring and active aerodynamics with an adjustable, multi-dimensional, extendable rear spoiler on the Panamera Turbo.

The Porsche Panamera is likely to be priced between Rs 1.42 to Rs 2.02 crore (ex-showroom Delhi) which is inclusive of VAT and import duty. The sedan will be positioned against the BMW 7-series and Audi A8 in the Indian market.

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