It started with the Aircel Chennai Open 2010 and then with the Ocean Race. Yes, I am talking about the Volvo. Looks like Volvo is looking up and down and right and left to promote its cars. It is doing its best to enhance the brand. Now, it has entered the world of cricket. The tennis courts of Chennai Open showcased the luxurious SUV, the Volvo XC90. This time, the Volvo S80 D5 takes over.
The “Man of The Series” in the ongoing India-South Africa ODI tournament will be awarded the recently launched Volvo S80 twin-turbo diesel car. If playing well in three matches can get the lucky one this luxurious car, I wished I could play too. Moreover, this is going to be the most luxurious car ever to be given to a cricketer in India. Nice trick Volvo! This is surely going to drive your sales up and up and up.
Since a very long time sports sponsorship has been a very successful strategy for promoting products. When it comes to cars, Volvo wants to grab the opportunity. It wants to take maximum advantage. The managing director of Volvo Auto India, Paul de Voijs feels that sports sponsorship gives them inspiration as well as exposure. He also said that it served as the ideal platform to showcase the Volvo brand and at the same time, gave them an opportunity to interact with potential customers.
The Volvo S80 D5 AWD displayed at the three stadiums in Jaipur, Gwalior and Ahmedabad looks simply amazing. The car features a fine blend of reliability, performance, style, and comfort.
The success of this car is very crucial as it can help Volvo decide the future or the introduction of new cars into the Indian car market. The spacious car looks big enough where the whole cricket team can squeeze in for some time at least. The elegant look and dynamic styling will surely make the owner proud. Lucky chap! Who do you think is going to win the series? Who will be the man of the series? Who will be driving the car home on the 27th of this month? Our own Sachin Tendulkar who hit an unbeaten 200 runs( A world record ) in today’s match might be a strong contender for the Volvo S80 D5 AWD as it seems by the way the battling maestro is hammering the South Africans.
The silver car with the anthracite black with beige interiors is being displayed at the three stadiums. The car has the latest twin-turbo and peizo high-pressure technology. Let’s see if the performance of the cricketers is going to be as good as the Volvo SUV. Hope the advanced five-cylinder state -of-the-art technology inspires the players on the field.
As of now, it looks like the two teams equal each other in performance. I’m just waiting to see who will be the one taking away the man-of-the-series trophy. I’m more excited to see who takes away the Volvo S80. You too? Anyway, the car serves as a catalyst for the players as well as Volvo. We are the only ones who gain nothing but are still as enthusiastic as the players and Volvo.
The “Man of The Series” in the ongoing India-South Africa ODI tournament will be awarded the recently launched Volvo S80 twin-turbo diesel car. If playing well in three matches can get the lucky one this luxurious car, I wished I could play too. Moreover, this is going to be the most luxurious car ever to be given to a cricketer in India. Nice trick Volvo! This is surely going to drive your sales up and up and up.
Since a very long time sports sponsorship has been a very successful strategy for promoting products. When it comes to cars, Volvo wants to grab the opportunity. It wants to take maximum advantage. The managing director of Volvo Auto India, Paul de Voijs feels that sports sponsorship gives them inspiration as well as exposure. He also said that it served as the ideal platform to showcase the Volvo brand and at the same time, gave them an opportunity to interact with potential customers.
The Volvo S80 D5 AWD displayed at the three stadiums in Jaipur, Gwalior and Ahmedabad looks simply amazing. The car features a fine blend of reliability, performance, style, and comfort.
The success of this car is very crucial as it can help Volvo decide the future or the introduction of new cars into the Indian car market. The spacious car looks big enough where the whole cricket team can squeeze in for some time at least. The elegant look and dynamic styling will surely make the owner proud. Lucky chap! Who do you think is going to win the series? Who will be the man of the series? Who will be driving the car home on the 27th of this month? Our own Sachin Tendulkar who hit an unbeaten 200 runs( A world record ) in today’s match might be a strong contender for the Volvo S80 D5 AWD as it seems by the way the battling maestro is hammering the South Africans.
The silver car with the anthracite black with beige interiors is being displayed at the three stadiums. The car has the latest twin-turbo and peizo high-pressure technology. Let’s see if the performance of the cricketers is going to be as good as the Volvo SUV. Hope the advanced five-cylinder state -of-the-art technology inspires the players on the field.
As of now, it looks like the two teams equal each other in performance. I’m just waiting to see who will be the one taking away the man-of-the-series trophy. I’m more excited to see who takes away the Volvo S80. You too? Anyway, the car serves as a catalyst for the players as well as Volvo. We are the only ones who gain nothing but are still as enthusiastic as the players and Volvo.
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A rare 1970s-era Mercedes-Benz C111 show car has gone on display at the company’s museum at Brooklands, but it almost didn’t make it. According to reports from across The Pond, the truck transporting the vintage concept car from Germany to the UK was hijacked by criminals looking to make off with the C111. The attempt was thwarted, but though now repaired, significant damage was reportedly incurred to one of the showcar’s gullwing doors and to the front fender.
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