Tata Motors Proved India’s Might


The world was taken aback, when an Indian company acquired the British marquee brands, Jaguar and Land Rover, in June 2008 from Ford Motors for 2.3 billion US dollars.

Through this acquisition, Tata Motors had proved to the world that India has come out of age and is poised to become next motoring superpower. This also led Britain to wake up to India’s growing strength in the automotive world.

Peter Mandelson, the UK Secretary of State for Business and Innovation has actually said, “Tatas investment in Jaguar and Land Rover brands has woken Britain up to the growing strengths of Indian manufacturing.”

Mr. Mandelson is in India to attend a function of Confederation of Indian Industry (CII) and he made this statement there. Mr. Mandelson is to speak for British manufacturing. He hopes that Tata Motors’ investment in Britain would send a clear signal to the rest of Indian industry about the manufacturing potential from Britain.

When Tata Motors had acquired Jaguar Land Rover (JLR), the iconic brands were in a financial crisis. Since then, the Indian company has been nurturing JLR back to health with sales showing improvement.

Mr. Mandelson described India as a “racing car” which is revved up and ready to roar off but still has “handbrakes” on. He said India stands at a critical point. “My question is shouldn’t India ease off the handbrake?”

Carazoo.com concludes that government’s rightful intervention and backing will help India to grow more rapidly and emerge as a developed nation in near future.
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New Title Sponsor for Mercedes GP


Mercedes GP carPetronas has announced that it will be the title sponsor of Mercedes GP!

Isn’t it surprising? Especially, after being widely reported that the national oil company will be ending its involvement in F1 as a team sponsor. The choice of Mercedes GP is also unexpected as now Malaysia has its own team in Lotus F1.

The five-year agreement with Mercedes came after Petronas’ deal with BMW Sauber ended in the just concluded 2009 season. Under this new deal, Petronas will be the title partner to the Silver Arrows works team, which will be officially known as the Mercedes GP Petronas Formula One Team.

The official media statement explains that “this partnership allows related business arrangements with Mercedes that will support Petronas’ international business expansion efforts, particularly in its global lubricant business. The exclusive rights of a title partner and association with the premium, internationally-renowned Mercedes brand will further enhance Petronas and Malaysia’s ongoing global brand positioning efforts. Petronas will also be able to continue to leverage on the extensive international exposure offered by the sport to grow its existing business activities.”

This tie-up also presents Petronas with the opportunity to utilise and leverage on Mercedes’ long motor sport heritage to further supplement its talent development initiatives as part of its contribution towards the development of Malaysia’s motorsports industry, it said.

Petronas will continue to be the title sponsor of the Malaysian Grand Prix, as reported earlier.

The Mercedes GP Petronas Formula One Team’s race car will make its track debut in its new livery at Valencia on 1 February to start pre-season testing ahead of the 2010 season.
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New Engine Oil From Toyota


Japanese car major Toyota Motor Corporation has developed new engine oil. The World’s largest car manufacturer has claimed that this new diesel engine oil is fuel efficient and helps in reducing carbon dioxide emission.

The Indian arm of Toyota, Toyota Kirloskar Motors Limited said that the new engine oil is equipped with special detergent additives, which not only clean the engine parts, but also leaves no ash in case of burning; thereby leaving negligible deposits that improves fuel efficiency.

The Japanese car honcho also revealed that the company also introduced iridium tough spark plug which ensures higher ignitability than the normal plugs.

As a part of promotion for the fuel-efficient diesel engine oil and iridium-tough spark plug, the company also announced an “Eco Campaign” which commences today and will last till January 10.

Toyota Kirloskar Motor said that the introduction of these products will further cut down fuel consumption and emission. This will again help the company to strengthen its initiatives towards building a cleaner and greener environment.

At present, Toyota manufactures and markets the premium sedan Corolla Altis and the Innova and Fortuner in India. Besides the car company imports the Camry, Prado and Land Cruiser to India. It will bring in a small car next year and will introduce the Prius Hybrid and the Avanza MUV in the upcoming 2010 Delhi Auto Expo.
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Audi Takes on BMW and Mercedes-Benz


New Audi Q7
Audi in India is on a roll. Audi is stepping on gas in India to close the gap between its German compatriots plying in the Indian car market. Audi India, which is a sister concern of the Volkswagen Group has seen a record 59 per cent of growth in 2009 selling 1,550 cars in this year compared to 974 cars in the last fiscal year. Audi India has continued to record strong growth all year around. In spite of the challenging market conditions, it has successfully managed to surpass the annual target of 1,500 cars.

The scene is quite indifferent in the global market as well. Audi AG has clearly close enough to fill the gap between the itself, Mercedes-Benz and BMW.

Mr. Benoit Tiers, Managing Director of Audi India is on cloud number nine with the robust sales performance of Audi. The sales target that the company had aimed at the start of the year has been far crossed. This itself indicated that Audi as a brand has arrived in India and Mr. Tiers attributes the robust sales of Audi cars in India to the core brand philosophy of Vorsprung durch Technik combined with the motivation provided by the record sales figures that has soared above the sales charts.

This remarkable progress for Audi India is attributed to the new models launch in the country in this year like that of the new Audi A6, SUVs Audi Q5 and the new Q7 and introduction of three new engines to the existing range of the Audi A4 assisted by expansion and openings of new dealerships in India.

The portfolio of Audi in India currently comprises of the new Audi Q7, the Audi Q5, the new Audi A6, the Audi A8, the Audi A4, the Audi TT and the super sports car Audi R8 that are available at 12 dealerships across the country. Audi will also launch its new Audi A8 super-luxury sedan at the upcoming Delhi Auto Expo which starts from Jan 4th 2010 and runs up till Jan 11th.
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Nano wins Indian Car of the Year Award


New Tata Nano Cars in IndiaTata Nano is one permanent fixture in Carazoo.com for a long time now. This little wonder car has been around in the portal for many reasons and continues to be doing what it does best. Earning rave reviews.

The world’s cheapest car has won one of the most significant awards of the country –Indian Car of the Year aka ICOTY. ICOTY and IMOTY (Indian Motorcycle of the Year) awards are the awards that are unbiased and exhaustive evaluation of all the new cars and motorcycles launched in the calendar year of 2009 in India.

Although Tata Nano was a contender for this award amongst other heavy weights like were the Chevrolet Cruze, Honda Jazz, Fiat Linea, Fiat Grande Punto, Maruti Suzuki Ritz, Mahindra Xylo, Skoda Superb, Tata Indigo Manza, and Toyota Fortuner, Tata Nano emerged victorious in the end garnering 63 points. The Managing Director of Tata Motors, Mr. P.M. Telang, received the award from the Vice Chairman & Managing Director of JK Tyre Industries Ltd., Dr. R. P. Singhania, at a ceremony in New Delhi. Kawasaki Ninja 250R won the IMOTY award with 53 points.

A 11-member expert jury members of the 2010 ICOTY included Yogendra Pratap and Vikrant Singh of Auto Bild India, Gautam Sen and Bob Rupani of Auto India, Bijoy Kumar Y and Srinivas Krishnan of Business Standard Motoring, Aspi Bhathena of Car India, Sirish Chandran and Bertand D’souza of Overdrive and Vardhan Kondvikar and Girish Karkera of Top Gear India.

All these jury members evaluate and test cars as part of their journalistic work and are known for their analytic skills and professional competence. Once a year they come together to vote for the ICOTY.

To qualify for the 2009 awards, only all-new cars and motorcycles, whatever the country of their origin, that went on sale in showrooms across the country before December 1, 2009 were considered. Existing cars and motorcycles that have had mere cosmetic facelifts or small mechanical tweaks do not qualify for consideration.

The jury members judged the cars and motorcycles on various parameters such as price, fuel efficiency, design, comfort, safety, maneuverability, performance, functionality, environmental responsibility and driver/rider satisfaction among others. In addition, technical innovation and value for money were particularly important factors while deciding on the winner.

The selection of the winner is carried out by a simple voting system with each jury member having twenty-five points to allot to at least four cars/bikes. They can give a maximum of 10 points to any one of them. A very fair and transparent system makes the ICOTY and IMOTY amongst the most credible and coveted car and motorcycle awards in India.
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Honda Rings the Bell with Small Car


Honda Siel Cars India (HSCI) Ltd. finally has announced its plans of a small car. This car was on cards for some time now.

Honda is gearing in for a World Premiere of the “Honda New Small Concept” at the 10th Auto Expo 2010 to be held in New Delhi starting from 5th January 2010. Honda New Small Concept is a concept model of a new small-sized vehicle which Honda is currently developing especially for India and other emerging nations.

Honda, along with its New Small Car Concept, also will be exhibiting the CR-Z Concept 2009, a concept model for a new hybrid model, which was unveiled for the first time at the Tokyo Motor Show in October 2009.

True to the Honda culture, Honda under the tag line “Inspired by Dynamism – Truly Honda by Nature”, will express its relentless dynamism to create cutting edge technologies and its commitment to protect the environment for future generations. True to its nature of challenging spirit and bringing together the seemingly incongruous ends, Honda will bring alive the theme of its booth through an attractive range of displays.

Honda will also personify Human Dynamism in the form of the much-loved, humanoid Robot, the ASIMO. Besides enthralling the audiences at the Expo with its ability to walk forward and backward, climb stairs, the ASIMO will also show its advanced mobility capabilities through running in a circular pattern.

The special display zone named “Design Corner” will feature a glimpse of the elements involved in designing a car from scratch. This corner will also have contests for visitors where they would be asked to design futuristic cars of their choice.

Adding glamour and spunk to the Honda booth will be the ‘The Jazz Corner’ which will showcase Mugen fitted Honda Jazz in trendy colors.

An exclusive “Engine section” will feature the advances made by Honda in the engine technology realizing both superior power and low fuel consumption. Also on display will be Honda’s commitment to passenger and pedestrian safety through G-CON technology and safety features which come as standard on all Honda cars.

Apart from the new products Honda will also display its current refreshed range of cars which includes City 1.5 V, New Civic, Accord V6 and New CR-V.
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2010 Bentley Mulsanne to Grace India


2010 Bentley MulsanneWe at Carazoo.com were talking about the 2010 Bentley Mulsanne some months ago. It was unveiled at the Pebble Beach Concours D’Elegance in California, in the US and was finally launched at the Frankfurt Motor Show.

Now, this “fusion of extremes” is going to grace Indian roads. Though Bentley Motors has not revealed a confirmed launch date of this muscular car, but it is confirmed that the sophisticated and luxury Mulsanne will be launched in 2011 in India.

The production of the new model will start in the UK next year. In India, the 2010 Bentley Mulsanne will be imported as Completely Built Unit (CBU) and will attract 100 percent import duty.

A 6.8-litre twin-turbo V8 engine, which can deliver 512 bhp and 1,020Nm of torque will power the 2010 Bentley Mulsanne. The car will cost around Rs 1.5 Crore in the UK when it finally hits the market and thus, when the car finally arrives in India it will carry a price tag of nearly Rs. 3-3.5 Crore. An extravagant car should carry an extravagant price, right?

The ultra-exquisite Bentley Mulsanne will be completely handcrafted according to the customers’ wishes and will go on sale in the US and Europe by mid-2010.
The 2010 Bentley Mulsanne will be pitted against the Rolls Royce Ghost.
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SSC Ultimate Aero In India


2010 SSC Ultimate AeroThe leading distributor of exotic and luxury sports cars in the GCC region, Ultimate Motors, is making an incursion in India. It will foray into the desi market through its partnership with The National Garage Distributor. Ultimate Motors will unleash the world’s fastest car, Guinness World record holder SSC Ultimate Aero into India’s potential-laden market.

India’s rapidly growing economy and the increasing capacity of high net worth individuals to afford luxury supercars have identified India as an ideal market for these new automotive wonders from SSC, Zenvo Automotive and Arash Motor Company.

Moreover, the Indian Government has taken initiatives to lower interest rates and build better infrastructure, particularly good roads, which has resulted in a demand for ultra-exclusive supercars in India.

Through the partnership with The National Garage Distributor, Ultimate Motors will introduce three new brands to the Indian market, including the world’s fastest production car – the exquisite 2010 Ultimate Aero from Shelby Super Cars(SSC), the exclusive Arash AF-10 and the elite Zenvo ST1.

With a top speed of 439 km/h and 0-100 kmph in 2.5 seconds the 2010 Ultimate Aero sets the benchmark for supercars today producing 1,287 bhp of horsepower. Ultimate Motors will also bring to India the limited edition Arash AF-10, with only an estimated 25 cars to be manufactured per year; and super sophisticated Zenvo ST1, only 15 of which is expected to be produced for global distribution.

Baring in mind the recent trends and developments concerning Global Warming and being environmentally conscious Ultimate Motors also look forward to “green” vehicles like the trend setting SSC Ultimate Aero EV.

Following its successful participation in ‘Luxurion World 2009’, India’s first ultra luxury lifestyle event, which was recently held in Mumbai, Ultimate Motors has announced plans to bring the manufacturers’ latest innovations to the other important supercar markets in the region. In addition to India, the company has plans to expand across the GCC through franchise agreements and direct investments, setting its sights on the potential-laden markets of Saudi Arabia, Kuwait, Qatar, Bahrain, Europe and China, as well as Russia.
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World’s First Wooden Sport Car


World's First Wooden Sports CarYou just read the headline right. No double check there, even we have got it all right. The world’s first wooden functional sports car has been unveiled.

The car was brain wreakingly designed and created by a design company in the United States of America named Joe Harmon Design. This car can, hold your breath guys, can be out sight with a top speed of 240 mph.

This wooden car was designed with ingredients such as maple, plywood and MDF, measures 4.6 meter-long and weighs 1,134 kg. Read the blog further for more. This wooden car which has a six-speed gearbox gets its raw thrust and power from a 4.6 L mammoth V8 engine plunked under its hood.

The proprietor of Joe Harmon Design and the brain behind this wooden sports car , 27-year old Joe Harmon said, “Wood is a truly amazing material to work with. It has a higher strength-to-weight ratio than aluminium or steel, and it possesses a versatility that makes many different types of construction techniques possible.”

If you wish to own the world’s first wooden sport car, it is available on the markets later this year but the design company still not decided its price.

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Chevy Cruze Bags Best Value For Money Award



Chevrolet Cruze seems to cruising in the right track. This premium sedan from General Motors which is also sold in India has won the “Excellent Value for Money” award at the ‘Autobest 2010’ awards.

This award could boost the sales of the car in India which was launched in India in the month of September. This car was brought to India to strengthen the brand image here in India. Chevrolet Cruze is a car which actually came as a right car at the right moment loaded with lots of innovative features that was lacking in the sedans that come in the D segment.

The award was conferred by a jury comprising of senior and highly experienced journalists from Central and Eastern Europe. The Chevy Cruze contended for its position against the likes of the Hyundai i20, Skoda Yeti and the Volkswagen Polo. It’s a formidable victory for GM and will help GM develop a new range of vehicles.

The jury evaluated the competitors on the basis of design, specifications, transmission, fuel consumption, environmental impact and in relation to the interior space where the Cruze reigned over other contenders for its price and excellent quality.
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