Who says stars do not guide the future? Audi has proved to the world that stars do play an important part in determining the fate.
Our stars, our dear Bollywood stars, are responsible for Audi’s sales in India. As a result, Audi is now looking at a 50 per cent growth in India this year.
Audi has been a favourite among the in the Mumbai film industry. Mega stars like Amitabh Bachchan, Shah Rukh Khan, Bipasha Basu, Salman Khan, Katrina Kaif and many more are in favour of the German luxury car maker.
Moreover, Audi has many other clients in India too which are not a part of the big Indian cinema company. But, the marketing head of Audi in India vouches that Mumbai filmdom is still an important market for Audi as it gives that extra boost for Audi’s market in India.
Salman Khan is the latest star who bought an Audi A8 for himself, while Neil Nitin Mukesh owns Q7, a recently launched SUV by Audi.
Audi Q7 can cost anything from Rs 63 –Rs 76 Lakh while an Audi A8 starts from Rs 71 Lakh and can go up to Rs 1 Crore in India. The company currently offers a bouquet of seven cars, including sedans, SUVs, coupe and sports cars. It is considering launching more models in the coming years.
To promote the brand, Audi India has been partnering with Wills Lifestyle India Fashion Week (WIFW) for the last four seasons. WIFW provides an ideal platform for Audi to meet “right and influential” people who can become potential buyers.
Earlier this month, Audi organised an amateur golf tournament called Quattro Cup.
This was the second tournament sponsored by the company and the finals were held in Hyderabad and the winners will be taken to Sydney in December.
Our stars, our dear Bollywood stars, are responsible for Audi’s sales in India. As a result, Audi is now looking at a 50 per cent growth in India this year.
Audi has been a favourite among the in the Mumbai film industry. Mega stars like Amitabh Bachchan, Shah Rukh Khan, Bipasha Basu, Salman Khan, Katrina Kaif and many more are in favour of the German luxury car maker.
Moreover, Audi has many other clients in India too which are not a part of the big Indian cinema company. But, the marketing head of Audi in India vouches that Mumbai filmdom is still an important market for Audi as it gives that extra boost for Audi’s market in India.
Salman Khan is the latest star who bought an Audi A8 for himself, while Neil Nitin Mukesh owns Q7, a recently launched SUV by Audi.
Audi Q7 can cost anything from Rs 63 –Rs 76 Lakh while an Audi A8 starts from Rs 71 Lakh and can go up to Rs 1 Crore in India. The company currently offers a bouquet of seven cars, including sedans, SUVs, coupe and sports cars. It is considering launching more models in the coming years.
To promote the brand, Audi India has been partnering with Wills Lifestyle India Fashion Week (WIFW) for the last four seasons. WIFW provides an ideal platform for Audi to meet “right and influential” people who can become potential buyers.
Earlier this month, Audi organised an amateur golf tournament called Quattro Cup.
This was the second tournament sponsored by the company and the finals were held in Hyderabad and the winners will be taken to Sydney in December.
Labels: Audi-A8, Audi-India, Audi-Q7, SUV
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