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Tuesday, 21 July 2009

When it comes to dreaming of owning super luxury cars and luxury cars contrary to the popular environment friendly cars, people in India do not take a backseat.
In a global survey done by a research firm Synovate, at least 47 percent of Indians responded that they loved to flaunt luxury cars, while 30 percent of the people from India chose environment friendly cars.

Experts believe the survey result was the mirror image of the stupendous economic growth potential of India in years to come. The luxury car brands have been making bee lines to India lately when compared to the rest of the world. Sales of luxury cars have been consistent compared to the small car segment.

The passion for luxury cars amongst the Indian public is also the reason why the top luxury car brands are flocking to India even though the market size is a puny 6,000-7000 units a year. Big luxury car brands like Mercedes Benz and BMW have established assembly plants in India. Meanwhile other exotic car brands like Rolls Royce, Lamborghini, Bentley, Jaguar and Land Rover have a healthy market in India. Italian car manufacturer Fiat has already shown interest to bring in Alfa Romeo and Maserati brands to India.

Further, luxury car brands have introduced new cars with the latest technology just like Porsche Cayenne Hybrid. Hence India is in a position to bypass the phase of fuel guzzling luxury cars. The country has been receiving the newest of luxury cars with higher fuel economy since last year.

In the same survey India also stood out in 38 per cent of Indians saying they wanted to buy a new car in the next one year against the global average of 15 per cent.

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3 Comments:

At 22 July 2009 12:19 , Anonymous Cool-car-nees said...

The indian car market is growing. It has place for all kinds and types of cars starting from the world's cheapest ca, Nano to the ultra-luxury car, Jaguar. Luxury cars like Mercedes Benz, Rolls Royce, Lamborghini, Bentley, Porsche and many more have built a niche in the car bazaar.

 
At 22 July 2009 21:10 , Anonymous Car savvy said...

Loving superfast cars and buying one are two different things. Indians have been following the technology of cars from the time of maharajahs who had the best of world car technology in their stables. Why blame India, US is never tired of the fuel guzzling cars. Even the Italian country has makes like Lamborghini, Ferrari. We drool and they make.

 
At 23 July 2009 18:22 , Anonymous Crista said...

The love for luxury cars has been always alive in india. And is quite natural that with the growing economy and wide options of car availble, indians have started dreaming high. I think Indians are capable of achieving their dreams and the Indian roads will be soon flooded with luxury cars!

 

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