The 7 Series is available in three variants – 730Ld, 740Li and the 750Li – all with a visual appeal that is highlighted by dynamic proportions, stretched side views, sculpted surfaces, and a low-slung signature BMW twin-kidney grille. The same elegance, style, and aesthetic appeal continue in the car’s interior.
Peep into the interior and you’ll feel the freshness of novel and pioneering innovations. The interior spells some really classy technologies such as Dynamic Damper Control, Integral Active Steering, Heads-Up Display, Black Panel technology, and a state-of-art entertainment system. The damper control enables the dampers to adjust automatically to suit varied driving and road conditions. Active steering improves agility by controlling the steering angle of both the front and rear of the car. The new ‘Heads-Up’ display uses a thermal imaging camera to provide a video picture of all moving and stationary objects on the road. The black panel technology is again a new technology introduced for the first time and gives a high resolution colour display of all motoring information on the impressive instrument cluster.
The 7 Series hosts several other impressive technologies that ensure unimaginable levels of comfort for the driver as well as the passengers.
Though the 7 Series comes in three variants, only the 750Li is currently available. It comes with a hefty price tag of Rs 93,30,000 (ex-showroom price across India). The other two variants will be unveiled soon.
Elegant and impressive the 7 series looks. With more and more imparted cars on Indian roads, surely customers are going to be in a dilemma of choosing and owning one. All brands are good in their own way!