The initial impression of Ford Ikon on Indian car consumers was not so good. The company had made several efforts to bring various modifications to the car in accordance to the demands and aspirations of the car consumers. Finally, after a long time of persistent efforts and hard work, Ford bagged success with its new Ikon.

The new Ford Ikon has received an overwhelming response by Indian car fans across the country. Within one month of its launch, Ford has registered over 2000 bookings. This high booking number proves the prominence and worth of the New Ikon in its car segment.

The promise made by Ford to deliver a redefined and revitalized mid-size car to the Indian car market is now fulfilled. Offering significant improvements ranging from an advanced DuraTorq TDCi engine to European design cues and fresh interiors, Ford has given the Indian consumers an exciting product with great value for proposition.

Even Ford dealers across the country are witnessing high consumer interest and appreciation for the car. The revamped Ikon definitely holds the real appeal for those car consumers who are looking for a stylish and energetic mid-sized sedan with an affordable price tag.