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Wednesday, 31 December 2008

Despite the present economic downturn, luxury cars are giving challenge to small cars in India.

Yes its true! and this is mainly attributed to the low interest packages offered with the luxury cars.

When the small car buyers are paying nearly14 percent interest rates, the luxury cars charge only 6 percent. Previously, the loan for luxury cars had a interest rates of up to 15%, whereas the loan for small cars and mid-size were available with a interest rates of 12-15%, making a difference of around Rs 8,000 in monthly payouts on a Rs 18 Lakh loan.

As a move to elevate their car sales, the luxury car manufacturers are offering various schemes and offers with their cars. Mercedes-Benz has intelligently announced an rebate of Rs 8 Lakh with its E-Class sedan in order to clear the stocks as the company is planning to launch a new E-class model very soon. Following Mercedes-Benz, BMW has applied similar strategy through its preferred financier ICICI Bank These smart steps taken by both the companies will surely bring back the fading customers to their showrooms.

The low EMI will definitely allure car buyers till the economy bounce back to its normal position further increasing the luxury car sales.

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