Brand Lorinser, worldwide known for customising Mercedes-Benz cars has made its entry in the country to cater the affluent Indian customers. Since 30 years, the firm is renowned for tuning the entire range of Mercedes-Benz cars and SUVs.
Depicting a distinctive presence and uniqueness, Lorinser is lunched in July 2008 in India. Hailing from Germany, the brand specializes in modifying exteriors, interiors, and mechanical aspect of cars that includes aerodynamic body components, light metal rims, and performance boost engine modules.
The Lorinser has created wonders to Mercedes-Benz models with its creativity in many countires like Europe, USA, Japan, and China. Excitingly, they have tied up with an Mumbai based dealership called Automania providing an opportunity for the Merc lovers in India to exceed the limit of their desire for excellence in terms of both luxury and style.
Lorinser will definitely create a sensation with its products in the country as the trend of designer and customised cars are buzzing in the car industry. Isn’t it great! now Merc owners can be able to enjoy the essence of German elegance here in India with re-defined Merc models adorned with luxurious comfort and style keeping the prestigious Merc status intact.
I don't understand how can Mercedes allow any company to modify its own car and sell under a different car brand? Is it legally possible?
Hi Garita, I dont know whether such modifications and customization is legal or not but I am sure of such a big company is doing something like this then there must be some sort of agreement signed between the two car companies.
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