Hyundai is celebrating the production of its 2 million cars. In the course of this celebration, it’s touching to know that the car manufacturer has spread an unprecedented light of humbleness.
You will be amazed to know that Hyundai has donated its 2 millionth car to a Mumbai based NGO CRY as a goodwill gesture. CRY (Child Relief and You) is a leading promoter and supporter of child rights that has been in the sector since three decades. The association ensures that children are not deprived of their basic rights.
H.S. Lheem, Managing Director of Hyundai, handed over the car keys symbolically to the brand ambassador of CRY, Shah Rukh Khan. He then passed on the keys to the director of the NGO’s West and Volunteer Action.
This move by Hyundai exudes the kind of humbleness, simplicity, and elegance that the company gives to all its car models. Through this gesture, Hyundai has moved many steps ahead in terms of brand prominence.
Labels: Car-Manufacturer, Hyundai-cars
2 Comments:
This is really a good move taken by Hyundai. Infact I feel that this another milestone created by the car manufacturer in the Indian car industry.
Ya renuka, you are right. It is definitely another milestone created in terms of branding. Just a couple of weeks back, Hyundai had introduced its most scintillating and awaited i-series, Hyundai i20. The launch and now this noble gesture is of great significance to Hyundai.
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