Momentum of small car race is still on!
No single car manufacturer wants to be left behind to participate in the small car race. With almost all the leading auto majors announcing their plans and introduction of small cars, Ford Motors also desires to share the same piece of cake.
Ford with a heavy investment in the Indian car market, targets 2010 as the year to launch its small car. In response to the announcement of the small car plans, the company makes a heavy investment to establish its engine-making unit in the country. Establishment of this unit will further lead to localization which eventually will strengthen the company’s presence Indian automobile market.
You must be wondering what’s new and different about this small car. There is not much but yes, Ford definitely has plans to make its small car compatible to the requirements of Indian conditions comprising wading, air-conditioning and emission norms. And that’s we all look for when making a car buying decision. Right?
Labels: Car-Manufacturer, Indian-car-market, Small-Car
2 Comments:
Please not again. You know I am really fed up of reading the news and blogs related small car launches. I just wonder how many small cars are yet to ply on Indian roads. If every car manufacturer will start concentrating on small cars what about the market for big cars?
Small cars are becoming so popular in the country. Each and every car maker is pouring in with their small cars. i think the thirst for it is never ending. And Ford Cars are really attractive and now when even Ford is coming with small cars...its interesting to hear.
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