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Thursday, 21 August 2008

Volkswagen Evaluates the Possibility of Expansion in India

At one end of the spectrum, when Fiat announced to open a R&D centre and Maruti is planning to start a design centre, at the other end the Volkswagen is also working on to open a research centre in India.

The plan of setting up a research centre in India is a step to expand its market share in the mushrooming Indian car industry. The proposed centre is expected to be in line with the accident research centre of the company set up in China almost three years back. In the established research centre, skilled professionals research the causes, aftermaths and other essentials of the car accident and then use the findings in incorporating safety features in the cars. The similar approach is set for the Indian research centre.

The Volkswagen believes that different countries have different cultures, road and weather conditions. These differences invite a need for completely different set of safety measures and features in the cars available in different countries. India also has its own ifs and buts when it comes to car safety and accidents.

The company plans to research all the accident sites in the country and then incorporate safety features in accordance to the India specific conditions.

Currently, India has limited infrastructure to incorporate a range of safety features.
The company is looking forward to fit in some features while the rest like lane departure indications and night view are not supported by the Indian infrastructure. Volkswagen promises to gradually bring out these features as well.

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3 Comments:

At 22 August 2008 14:41 , Anonymous Kerry said...

Its good to know that car manufcaturers are becoming more and more conscious about the safety measures. After Volkswagen opens an accident research center in the country then I am sure that the number of road-accidents will definitely reduce.

 
At 22 August 2008 16:10 , Anonymous HK@sify said...

All eyes on India, with India emerging as a promising car market, many of the car manufacturers are promoting its expansion here. Maruti, Fiat, and now Volkswagen. Their plans to start a new R&D center here and their farsightedness is really substantial. May be Indians will have more safety features in near future in their Volkswagen cars, as it is heard that this center is similar to the safety test center in China.
Awesome!!!

 
At 22 August 2008 16:47 , Anonymous Anonymous said...

hmmmm VW is speeding in to the Indian car industry with all its innovative plans. This will also

add a new reason to buy VW cars as buyers will be confident of the car safety.

 

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