With the demand of small cars soaring high, Toyota also plans to roll out a bunch of small cars. All the proposed small cars will be available in both petrol and diesel variants. The slew of launches is credited to consolidate Toyota’s position in the fastest growing Indian market.
The company has pumped in an investment of Rs 1400 crore and plans to change the fortune of India by making the country a big-volume car market. Almost 75% of the total market comprises of small cars and Toyota desires to explore the choices in the segment, eventually resulting in higher share of the Indian market.
On a common platform, the company plans to roll out a small car by 2010 and others in the same segment will follow in the consecutive year. All the cars by Toyota will have a petrol engine below 1200cc in petrol and diesel engine below 1500cc.
Who else will participate in the race? Will small cars start dominating the Indian car market?
Labels: Indian-car- market, Small-Cars, Toyata
4 Comments:
So many manufacturers are pouring into the small car market. Thats really amazing maybe they have felt that the people are looking out for compact cars. And the successive launch of i10 and Santro might also be a reason for many to launch small cars in India
So the demand for small cars is really increasing. Many of the car manufacturers are coming with new small cars. I think maybe Toyota's small car might rock the Indian market. I like Toyota's Innova it looks awesome..
A reign of small cars.. this is going to be scenario of Indian roads in the near future.
Major brands are taking part in this coronation process, now a new entry is the automobile giant from Japan, which plans to roll its car of this segment in 2010.
Who's Next?
Toyota is also coming out with compact cars. From past few days I am reading about a lot of manufacturing targeting the small car market segment. I think this can be mainly because there are some compact cars that are doing really well in the market like Santro, i10, Alto, Zen, etc. So maybe seeing such good sales in the small market the car manufacturers might be launching small cars. Or may be to avail some tax benefits where they are less when compared to small cars. So they might be shifting from midsize cars to small cars…
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