The Tata Motors had signed a memorandum with Fiat to market and sell the ultra-cheap car, Tata Nano, overseas. Both the companies now plan to extend their partnership for the success of Jaguar and Land Rover as well.
Tata is working on to design next generation engines for Jaguar and Land Rover that will deliver better fuel economy in accordance to the new European CO2 emission norms. Fiat is already in alliance with BMW for parts development, now Tata plans to extend the partnership with Fiat for designing the engine and transmission for Jaguar and Land Rover(JLR).
Currently, Ford Motors supplies engines to JLR. Once the fuel economic engines come into picture, JLR will put a halt to its contract with Ford.
The venture refuses to give any kind of details on the extended partnership. Are the companies still planning to extend the alliance for some other cause? Will they become lifetime partners?
All these are left unanswered!
Labels: Fiat and Tata, Jaguar, Land-Rover
2 Comments:
A joint venture of Tata and Fiat is all set to rock the automotive industry. This alliance is to make passenger vehicles and engines in domestic and international market. Hope in this deal also Fiat's name won,t get squeezed, and be like the GM-Fiat stake, which was dropped out!!
Fiat gets new life in India, thanks to the deal with Tata. This new deal will surely help the Jaguar and Land Rover acquired by Tata earlier. With more fuel efficient engine coming from them, its gonna be a blow for Ford, who supplies engines for JLR!!! Hope this wont be washed away in the river "Lethe"..
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