Luxury and comfort conscious travelers have increased in India which has given a new way to the car rent business. Many companies in the country are looking forward to gain profit from the surge in car rental business.
Companies into car rental services are increasing their fleet size and are also reducing their prices to lure more customers.
The Carzonrent is one such company that provides car rental services in the country. The company is in process to increase their car fleet size from 180 cars to almost 500 by the end of this fiscal. With this effort, the company expects more than a 100% increase in the number of reservations.
Car rental services not only include a rented car with a chauffer but it also includes an option of self-drive business. Self drive service is a service where the car rental company rents only the car not the chauffer. Carzonrent lays emphasis on the self-drive business. The company feels that Indian people are not much aware of this kind of business in the car rental industry. To spread the awareness, the company is ready to invest out an amount of Rs 5 crore for marketing and promotion.
Another known company is the car rental services is the Sixt. The company is planning to sign a memorandum with the Maini Reva to add electric cars to its fleet. So far, the company had focused only on the B-to-B segment but now it feels that it is profitable to foray into the retail segment.
Apart from the self-drive business, other car rental companies like Meru, EasyCabs, CoolCabs and Forsche (women’s taxi service) provide cars on rent but with a chauffer. These companies till date have not entered the self-drive business.
Sooner or later, will these companies enter the self-drive business?
Labels: Car-Rental-Industry, Maini-Reva
3 Comments:
Car rental has been in India for fairly long time. People, who don't own one and wish to travel, avail this facility, now it has grown like a corporate business with people possessing around 200 to 250 cars. May be in near future, this method will reboot the automotive industry, which is on a low note now due to inflation.
Car rental is not something new in India. But the self-drive business is a new concept. I have heard some people saying that we have this concept in India but I have hardly heard about any such car rental company. I think self-drive business will rapidly grow, booming the car rental industry in India.
Car rental is a major factor in Vacation its great deal which we have to get benefit as well as the rented person. now the car rental is increasing its nice that tourism gets developed due to it.
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