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Friday, 9 May 2008

Fear of price hike pushes car sales up in April

Ahead of the likely price hike, car sales jumped 17.2 % in the month of April. In fact it was the highest sales recorded in the past seven months. The highest number of sales was recorded by Maruti Suzuki India, the car market leader in India.

The Indian buyers have taken advantage of the excise cuts and fantastically lower prices. Coupled with this, some car dealers even offered freebies with the car to push sales up. Those who wanted to buy cars after 3-4 months, advanced their dates to take maximum advantage of the price reduction.

The gamble has paid well for car manufacturers. They now have health numbers of sales to show for this fiscal year. This is an irony of car business, where prices tumbled by Rs 2,000 to Rs 18,000 in March and continued in April. However, May will witness a hike in prices between Rs 4,000 to Rs 16,000. The price hike may pose a hurdle to the car sales, but are the car manufacturers geared up to face it?

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4 Comments:

At 09 May 2008 18:19 , Anonymous Car_freak said...

I have been hearing about car price hike from a long time. Can any body tell me whether is actually going high or it is just another sales tactics?

 
At 12 May 2008 11:32 , Anonymous car_talk said...

The car sales are booming up and so is the car price.Now with the increase in steel price and rubber price, the car makers will definitely increase the prices.

 
At 12 May 2008 12:38 , Anonymous Fat_wheels said...

The increased sales just goes on to show how cheaper costs can actually help sell big numbers. It was a drop of just Rs 2,000 to Rs 18,000, but every car company has reported a significant rise in sales volume. May be the catch of discoiunts just played on the Indian psyche and registered increased sales.

 
At 13 May 2008 11:11 , Anonymous morors_jena said...

It is amazing that such large number of people have been buying cars. Where will they drive it and where will they park it. The car companies might be beaming while a time when oil prices already are going up.

 

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