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Thursday, 15 November 2007

Nissan plans to bring Infiniti to India
People often ask me “What type of a car is your dream car?” The answer is usually “A car with elegant looks and luxury and a brand name that does not need an explanation.” I think it’s the same with most people. Now here comes my question “What comes to mind when you think of Infiniti?” Luxury! Infiniti is one of the most luxurious cars that people dream about. These imported Infiniti models will soon assault the Indian market by the in-time idea from Nissan Motors.

Infiniti, the Nissan-owned company, is planning to debut its Infiniti brand of luxury cars in India. Watch out Mercedes-Benz, Audi, BMW, Volvo, and Volkswagen. Upon introduction, the Infiniti will be presented in the luxury, small car, mid-sized sedan, and the commercial vehicle segments. The Infiniti versions are priced in the range of Rs. 15,30,000 - Rs. 23,40,000 in the US market. The Infiniti price tags for the Indian market are yet to be announced.

Nissan is happy with the Indian market and its local partners. However there is no information about who the local partner will be for Infiniti. After the joint ventures with Bajaj Auto, Mahindra&Mahindra, and Ashok Leyland, who will be the next?

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